I’ve spent over 20 years helping creative teams bring big ideas to life.

My career spans the full spectrum of creative operations.

I started out in traditional advertising, working on large multinational brands. I then moved client-side where I worked across multiple disciplines including Project Management, Creative Services, and Operations. My journey has taken me from scrappy startups to established CPG brands, and across roles that always orbit the creative process.

At the core of everything I do is a deep respect for that creative process and the people behind it. I work to ensure every project is delivered with clarity, efficiency, and impact - on time, on budget, and with work that actually resonates.

Throwback to six-year-old me wondering if you also want the classic resume? It’s right here. (Or drop by my LinkedIn).

Project Management

I’ve led hundreds of projects across TV, radio, print, OOH, digital, and social, overseeing everything from concept development to final delivery.

I manage budgets, schedules and resources, and draw on years of client service experience to navigate expectations and keep work moving towards the finish line with the right balance of structure and flexibility.

Production

With a background as an agency account lead, I’ve spent plenty of time on set—but these days, I lean into the more creative role of Producer.

I can source talent, lock in locations, manage budgets and timelines, and keep your shoot running smoothly from prep to post (bonus: I bring great snacks).

Creative Operations

I’ve helped in-house and agency creative teams streamline operations, improve resourcing models, and connect between big ideas to day-to-day execution. I thrive on optimizing creative workflow systems so teams can stay focused on the work, not the wrangling.

Creatives don’t run when they see me coming - and honestly, there’s no higher compliment.

Agencies I’ve worked at/with:

  • ONE23WEST

  • Cossette

  • Forge & Spark Media

  • Partners & Hawes

  • Intergalactic

  • DARE North America

  • Connelly Partners (formerly VRX Studios)

  • Traffic Brand Agency

Brands I’ve worked at/with:

  • The Little Potato Company

  • Hardbite Chips

  • FortisBC

  • Destination BC 

  • Vega

  • McDonald’s

  • TELUS

  • Bell MTS

  • SXSW

  • Revered Cinema

  • Aldrich Pears

  • Anthem Properties

  • BOSA Properties

  • Concord Pacific

  • Intracorp

  • Marcon

  • Townline Homes

  • Westbank Corp.

  • Harmless Harvest

  • NatureKids BC

  • LIVEKINDLY

  • POM

  • Daiya Foods

  • Wonderful Pistachios

  • Miyoko’s Creamery

  • Papaya Reusables

  • Harmless Harvest

  • LikeMeat